Email Marketing Minute: Go Daddy Email Review
How does Go Daddy fare in an email review? Find out in an all new Email Marketing Minute!
View ArticleHow to make sure your email frequency is just right
The start of any new relationship is always something that requires handling with care. Be too evasive and you’re more than likely to be forgotten quickly. Come on too strong, and you could...
View ArticleEmail Marketing Minute: Search Functionality Within Email
Do you offer your subscribers search functionality within your emails? Learn the do’s and don’ts of search functionality within emails in the latest edition of the Email Marketing Minute.
View ArticleBirthday Specials From the Email World
My approach to saving money has changed drastically as the economy has entered into its current recession, and my recent birthday provided further evidence that I’m becoming a Grade-A tightwad. As the...
View ArticleBig trouble in little Cheesecake Factory?
I recently received an email from the The Cheesecake Factory. The “From Name” seemed to be more appropriate for a welcome message, “Cheesecake Factory Greetings”. It was confusing in particular because...
View ArticleNational Wildlife Federation’s message may end up on the endangered list!
I received a great email from the National Wildlife Federation looking to arrange a symbolic “adoption” of endangered animals by buying a collection of stuffed animals as gifts for kids. At the same...
View ArticleWine.com’s email a heady mix of best practices with a hint of excellence and oak
I recently received an email from wine.com, and it was one of the best email marketing emails I’ve seen in some time. They managed to incorporate the vast majority of email marketing best practices,...
View ArticleEmail from a curtain company left me in the dark
I received an email from smith+noble, a great purveyor of drapes, curtains and all things window covering. Several things jumped out immediately when I opened the email. The first issue is that the...
View ArticleHow Will Your Email Work On An iPad?
I’m sure you’ve heard that Apple recently released their latest game-changer; the iPad to great fanfare. As an email marketer, you may be wondering how your emails will render on the iPad. Will your...
View Article